The WhatsApp Smart Inbox driven by AI
One shared number, your whole team, and an AI that answers the half of every inbox that repeats.
Booked you in for Thursday at 6pm. You'll get a reminder the day before. See you then!
Shared numbers break in predictable ways
Two agents answer the same customer
Nobody owns the conversation, so either two people reply or everyone assumes someone else did.
The same question, fifty times a day
Opening hours, order status, pricing. Your team retypes answers instead of closing sales.
The history lives on one phone
What was promised is invisible to everyone else, and it walks out the door when that person leaves.
Everything the inbox needs to run itself
One inbox, the whole team
Everyone works the same WhatsApp number. Assignment gives each conversation an owner, collision detection stops two agents replying at once, and notes stay private to your side.
- Auto-assignment rules
- Collision detection
- Private internal notes
- Roles and granular permissions
- Conversation labels and filters
AI that takes the repetitive half
Build agents without writing code. Answer the common questions, qualify leads and book appointments around the clock, then hand anything real to a person.
- No-code AI agents
- Visual flow builder
- Auto-replies and scheduled sends
- MCP server for Claude and ChatGPT
Campaigns people actually open
Broadcast to a segment rather than a blast list, with personalization and approved templates. Schedule for the right hour, then see what came back.
- Segmented broadcasts
- Personalization variables
- Approved message templates
- Delivery and reply analytics
Wired into what you already run
Two-way sync keeps conversations and contacts current in your CRM and your store, without anyone copy-pasting between tabs. Build your own when you need to.
- Shopify and WooCommerce
- HubSpot and Salesforce
- Zapier and Make
- REST API and webhooks
Live on your existing number in an afternoon
Connect your number
Link your WhatsApp Business number through Meta's official API. Keep the number you already put on your website.
Invite your team
Add agents, set what each role can see and do, and choose how new conversations get assigned.
Hand off the repeats
Point an AI agent at the questions you answer every day. Your team keeps the ones that need a human.
Wired into what you already run
Conversations and contacts stay in sync both ways, so nobody is copy-pasting order numbers between tabs.
- Shopify
- WooCommerce
- HubSpot
- Zendesk
- Zapier
- Make
- Google Sheets
- Stripe
REST API and webhooks
Send messages, read threads and subscribe to events from your own backend when a native integration is not enough.
MCP server
Connect Claude or ChatGPT straight to your inbox and drive it in plain language, without building an integration first.
What it will cost at launch
Starter
PlannedFor a small team that has outgrown passing one phone around.
$29/mo
- 1 WhatsApp number
- 3 team members
- Shared inbox with assignment
- Labels, filters and internal notes
Team
PlannedFor teams handling enough volume that the repeats hurt.
$79/mo
- 3 WhatsApp numbers
- 10 team members
- No-code AI agents and flow builder
- Segmented campaigns
- REST API and webhooks
Scale
PlannedFor support and sales orgs with real routing requirements.
$179/mo
- Unlimited team members
- Departments and advanced routing
- SSO and audit log
- MCP server access
- Priority support
Planned pricing, not final. Beta members lock in their rate at launch. Meta bills its own WhatsApp conversation fees separately.
Straight answers about the beta
The questions teams actually ask us before they join, answered the way we would answer them in the app.
- Can I use WAPlatform today?
- No. WAPlatform is in closed beta and we are onboarding a small number of teams at a time. Request an invite and we will email you when the next batch opens.
- When does it launch?
- We have not committed to a public date. We would rather get the inbox right for the teams already in the beta. Beta members hear the date before anyone else.
- What does being in the beta involve?
- You connect a real WhatsApp Business number and use it for real conversations. In return we ask for direct feedback and we fix what you run into. There is no charge during the beta.
- Is this the official WhatsApp Business API?
- Yes. WAPlatform is built on Meta's official WhatsApp Business API, so your number is not exposed to the ban risk that comes with unofficial tools. Meta bills conversation fees directly to you.
- Can several agents use one number at the same time?
- Yes, that is the core of it. Everyone works from the same number, and assignment plus collision detection means two people do not answer the same customer.
- Do I keep my chat history when I migrate?
- Your number and your contacts stay the same, but moving to the WhatsApp Business API is a migration and existing message history does not transfer with it. We walk you through the move during onboarding.
- Is the pricing above final?
- No. Those are the tiers we plan to launch with and they may move before then. That is why beta members lock in whatever rate applies to them at launch.
Get an invite to the beta
Tell us where to reach you. We open a new batch of invites every few weeks and work through the list in order.